11
Jan
10

Gross Margin on GOOG’s Nexus One Looks Good

The new Google Nexus One smart phone has a bill of materials of $174.15, according to a teardown provided by iSuppli.

The teardown analysis includes the hardware and component costs, but not manufacturing, software, accessories and royalties.

Google is selling the Nexus for and unsubsidized $529, or consumers can buy it for $179 with a two-year service agreement from T-Mobile.

The phone’s components and their costs are as follows::

* Baseband processor: Qualcomm, $30.50.
* OLED Display, Samsung $23.50.
* Memory, Samsung, $20.50.
* Touchscreen, Synaptics, $17.50.
* Bluetooth/WiFi chip, Broadcom, $8.20.
* Power management, Qualcomm, $2.50.
* RF Transceiver, Qualcomm, $2.50.
* Power amplifier, Skyworks and others $2.20.
* Power management, Texas Instruments, $1.20.

The rest of the iSuppli list includes $65.65 in a range of components from non-specific vendors; that includes $16.30 in stock electronic components, $12.50 for the camera.

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